CLICK | INSIDE EDITION : 35TH ANNIVERSARY
Many competitors have come and gone since Inside Edition ’s first episode in January 1989. What’s the secret? We call it “the Inside Edition twist.” We help you look at a story in a way that you probably haven’t seen anywhere else. After you’ve seen it, you can go and have coffee with your girlfriends or chat with the guys at a bar at night and contribute something. We know exactly what it is, but I’m not going to tell you, because other people are read- ing this magazine! What should viewers know about the behind-the-scenes process? The ideas for the program come from everywhere and everyone. I’ve been glued to the news since my sophomore year in college, so I’m always suggesting, “Hey, what do you think if we did some- thing on this?” Sometimes they go over like a lead balloon. Other times, it’s great. But all the input is a testament to every single person that works on the show. Why record the show midafternoon and not in the morning or early evening? We’re a very effective bridge for local news stations. It can be really daunting to have three solid hours of material, and Inside Edition literally provides a 30-min- ute breather so producers can help with the pacing in the newsroom. We air live in a few markets, too. Which stories stand out during your run? Inside Edition once sent me to the tough- est jail in America. That was not my choice. But that stands out. We also did a story many years ago about a woman named Kathy Giusti who was diagnosed with cancer. There was no cure because there was no research, so the diagnosis was death in four years. But she got a stem cell transplant courtesy of her twin sister and survived. Now she’s created the Multiple Myeloma Research Foundation
“ We help you look at a story in a way that you probably haven’t seen anywhere else.”
Top: Norville in London covering the wedding of Prince Harry and Meghan Markle. Right: Her first day at Inside Edition coincided with the 1995 O.J. Simpson murder trial.
NOVEMBER / DECEMBER • 2022
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